Mobile-First Indexing: How Google Ranks Your Website and Why It Matters
02/05/2025
Since 2011 designers and developers have been preaching the gospel of focusing on mobile design before desktop, and now more than ever, we are seeing just how important a mobile-first approach really is. Google has declared the mobile experience paramount in ranking, and with good reason, smartphones have consistently out-paced desktop traffic for years.
This shift means that if your website isn’t mobile-friendly, aside from mobile users running away screaming, you also risk losing visibility in search results. This is serious business!
Mobile Performance is Paramount
